Nice to
Meet you
We know Larger Bodies. In fact, we wrote the course on it.
We are Scaled Nation Training and we know there's a better way to improve the lives of athletes living with obesity and we do that by empowering their coaches, family, and friends through tools, education, and advocacy.
Meet the team
HOW IT ALL
STARTED
With a purpose
So, picture this: it's 2020 in the middle of the pandemic, and we're launching this super cool in-person and online CrossFit Affiliate, right? But we wanted to shake things up a bit! Traditional is great and all, but we had this vision of creating a space for a very particular demographic who might be a little nervous about joining a regular CrossFit gym. We wanted to be that friendly, welcoming spot where some folks could find their forever fitness home while others could gain the courage and confidence to eventually join a local box near them. We also had this other amazing vision in mind to create a seminar that could help other coaches understand that demographic a little better. Something special.
Here we are three years later and Scaled Nation has developed into an educational and training company. Our first course (more to come) has been launched with overwhelming support by the community. It's called "Working with Larger Bodies" and it was designed to help coaches serve members that other gyms might not be able to or simply won't.
The best part? It was developed with the help of incredible coaches and hundreds of larger-bodied athletes from around the world who really get the ins and outs of chronic disease, larger body mechanics, scaling, movement modifications, and mindset psychology specific to this group.
How awesome is that?
Oh, let us tell you, it's been quite a journey since we started! But the one thing that hasn't changed is our unwavering purpose. Coaches and trainers are the heart and soul of the fitness community, and we're on a mission to be the ultimate resource for them to help their members and clients who may be dealing with obesity. And guess what? There's absolutely no stopping us now!
Kim Labora
Head Coach
Athena Perez
Executive Director
Lindsey Heidel
Marketing Director
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Meet the leadership team
US
ABOUT
Athena Perez
Executive Director
Athena, or should we say "Bean," is known for her straightforward honesty, transparency, and an unwavering dedication to advocating for larger-bodied athletes. Ever since her story aired on CrossFit© in 2018, she has made an indelible mark on the CrossFit community. Not only did Athena earn her CrossFit Level 2 (working on her L3), but she also became the proud Affiliate owner of Scaled Nation CrossFit. She is also the creator of the course "Working with Larger Bodies," which showcases her commitment to inclusivity and empowering athletes of all sizes but also their coaches, trainers, family and friends. But wait, there's more! Athena is a published author, in fact her book "Lifting the Wait" gained recognition on Good Morning America. And guess what? The highly anticipated sequel, "Waitless," is on its way! We can't wait to see what she has in store for us next.
Kim Labora
Head Coach
Kim is such a multifaceted human, juggling the roles of a wife, daughter, friend, and coach. And let's not forget her incredible journey of overcoming past struggles with a larger body, drug use, and alcoholism. Seeing how she's rewritten her belief system and personal story is truly inspiring. Kim's resilience and strength shine through as she embraces her warrior and survivor spirit. What sets her apart is her unwavering honesty and kindness, even when it's challenging. With her two powerful mottos, "Trust the process" and "Change the world," she's truly making a difference. She's also got some impressive coaching skills! As a CrossFit Level 3 Trainer, USA Weightlifting Level 2 Coach, and Adaptive Training Academy (ATA) Certified Coach, she's a force to be reckoned with. We're incredibly proud to have her on our team.
Lindsey Heidel
Marketing Director
Five years ago, Lindsey found herself in a position where chronic pain from injuries sustained in a car accident made movement and fitness more than just about looks or performance. It became her path to living a pain-free life. She attributes her CrossFit training for saving her from more serious injuries and aiding in her healing process. She firmly believes that fitness is for everyone and has dedicated the past seven years to assisting businesses with missions to promote physical and mental well-being, making it more accessible to all. Combining her expertise in marketing and product design with her CrossFit Level 1, she strives to achieve this goal. After obtaining her MBA, Lindsey established a boutique marketing agency in Denver. However, due to her husband's military service, she now has the flexibility to work from anywhere as they travel together.
Our values
DRIVES US
WHAT
Elevate others
Engage fearlessly
Make a difference
Collaborate openly
Continuous growing & learning
We support and encourage our gym owners, coaches, and staff with open hearts, creative ideas, and a "sky's the limit" attitude.
Curiosity is our BFF! We ask questions, embrace vulnerability, and celebrate diverse opinions. Listening with an open mind is our jam.
We show up as our true selves, ready to make a positive impact. Let's change the world together!
Trust, transparency, and empathy are the building blocks of our rock-solid relationships. We've got each other's backs!
We're total knowledge junkies, always looking to improve and embrace new ideas. Mistakes? No biggie! We learn from them and appreciate honest feedback.
Elevate others
Engage fearlessly
Make a difference
Collaborate openly
Continuous growing & learning
We're all about supporting our owners, coaches, and staff with open hearts, creative ideas, and a "sky's the limit" attitude.
Curiosity is our BFF! We ask questions, embrace vulnerability, and celebrate diverse opinions. Listening with an open mind is our jam.
We show up as our true selves, ready to make a positive impact. Let's change the world together!
Trust, transparency, and empathy are the building blocks of our rock-solid relationships. We've got each other's backs!
We're total knowledge junkies, always looking to improve and embrace new ideas. Mistakes? No biggie! We learn from them and appreciate honest feedback.
Elevate others
Engage fearlessly
Make a difference
Collaborate openly
Continuous growing & learning
We're all about supporting our owners, coaches, and staff with open hearts, creative ideas, and a "sky's the limit" attitude.
Curiosity is our BFF! We ask questions, embrace vulnerability, and celebrate diverse opinions. Listening with an open mind is our jam.
We show up as our true selves, ready to make a positive impact. Let's change the world together!
Trust, transparency, and empathy are the building blocks of our rock-solid relationships. We've got each other's backs!
We're total knowledge junkies, always looking to improve and embrace new ideas. Mistakes? No biggie! We learn from them and appreciate honest feedback.
Elevate others
Engage fearlessly
Make a difference
Collaborate openly
Continuous growing & learning
We're all about supporting our owners, coaches, and staff with open hearts, creative ideas, and a "sky's the limit" attitude.
Curiosity is our BFF! We ask questions, embrace vulnerability, and celebrate diverse opinions. Listening with an open mind is our jam.
We show up as our true selves, ready to make a positive impact. Let's change the world together!
Trust, transparency, and empathy are the building blocks of our rock-solid relationships. We've got each other's backs!
We're total knowledge junkies, always looking to improve and embrace new ideas. Mistakes? No biggie! We learn from them and appreciate honest feedback.
Elevate others
Engage fearlessly
Make a difference
Collaborate openly
Continuous growing & learning
We're all about supporting our owners, coaches, and staff with open hearts, creative ideas, and a "sky's the limit" attitude.
Curiosity is our BFF! We ask questions, embrace vulnerability, and celebrate diverse opinions. Listening with an open mind is our jam.
We show up as our true selves, ready to make a positive impact. Let's change the world together!
Trust, transparency, and empathy are the building blocks of our rock-solid relationships. We've got each other's backs!
We're total knowledge junkies, always looking to improve and embrace new ideas. Mistakes? No biggie! We learn from them and appreciate honest feedback.
Elevate others
Engage fearlessly
Make a difference
Collaborate openly
Continuous growing & learning
Our values
DRIVES US
WHAT
We support and encourage our gym owners, coaches, and staff with open hearts, creative ideas, and a "sky's the limit" attitude.
Curiosity is our BFF! We ask questions, embrace vulnerability, and celebrate diverse opinions. Listening with an open mind is our jam.
We show up as our true selves, ready to make a positive impact. Let's change the world together!
Trust, transparency, and empathy are the building blocks of our rock-solid relationships. We've got each other's backs!
We're total knowledge junkies, always looking to improve and embrace new ideas. Mistakes? No biggie! We learn from them and appreciate honest feedback.
results
Our mission in action
The demonstrations were one of my favorite parts of the seminar; kind of an "in their shoes" approach so we can physically understand how it might feel moving and doing things that other people might feel is "easy", like walking. The movement and equipment scaling forward options were also eye opening and not things I have seen before.
Amy Locati
Destination CrossFit
I've done a small handful of online courses/seminars and hands down this has been my favorite. I left the course feeling empowered and educated -- there were moments over the weeked where I felt validated as a coach and moments where I felt like I received a wake up call or a powerful new insight. There were moments where I felt like I'd been punched in the gut when I realized how LBA feel and how they are treated. Then there were moments where I felt a deep sense of empowerment because I'm now part of the solution. I'm part of the path to changing how LBA experience fitness.
Jodi Westmacott
CrossFit Ladysmith
A course helps coaches and owners, by providing a glimpse into the possible unknowns when working with larger body athletes. It allows participants to see things from their lenses, and the movement demo portion was very eye-opening from many. I walked away knowing I can support LBAs better with hopes to keep them coming to the box, and enjoy the process, progress, and community.
Al Sagapolutele
CrossFit Resergens
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